Vancity Credit Union is working on their new advertising campaign and you could be a part of it!
Last month we worked on the #VancouverIStay campaign, asking what people love about Vancouver and why they stay in this city, despite the challenges. Now Vancity Credit Union also wants you to tell them (and us) what it’s really like to live here.
As a local credit union, they want to listen to what local people are saying and help find solutions. Create a 30 second video answering any number of questions that they have. Think of it as your own personal diary cam. It doesn’t have to be super slick or polished, just honest and real.
Vancity will feature some of the video clips in their new advertising campaign, where they’ll show and share what it’s really like for people faced with the challenges of living in the Lower Mainland day in and day out, and what solutions people may have found.
Make sure you tell us why you’re not giving up by completing this sentence: “I’m not giving up because….”
By submitting your video you will also be entered in a weekly draw to win a $1,000 Visa* Gift Card.
Here are the thought starters:
Go through the topics and speak to the ones that matter most to you; snap some video at home or while you’re out and about facing these issues – it’s up to you!
Housing affordability:
- What do you think about the real estate market here in Vancouver?
- What bothers you the most about what people are saying about it?
- What challenges do you face when it comes to home ownership or renting?
- What impact does the housing market have on your lifestyle? Or how does it affect your personal finances or financial stability?
Environmental sustainability:
- Is there anything we can do that will actually make a difference to the environment? What efforts do you make to lessen your impact on the environment?
- Do you think it makes a difference?
Social inclusion:
- How inclusive are we really around gender, sexual orientation, race, beliefs, etc.? Why do you feel that way?
Solutions:
- What do you love about living here? If things are so bad, what keeps you here?
- What is missing in your community to make it more affordable, environmentally friendly, or inclusive?
- Have you found any creative ways to make living here more affordable for yourself?
Is there hope? Make sure you tell us why you’re not giving up by completing this sentence:
- “I’m not giving up because….”
How to submit.
Post it to your Twitter account and tagging the video with the hashtag #DontGiveUp and Vancity’s Twitter account @vancity. If sharing your video via Twitter, you must be a follower of Vancity on Twitter.
Or post it to your Instagram account and tagging the video with the hashtag #DontGiveUp and Vancity’s Instagram account @vancitycu
Or visit www.vancity.com/DontGiveUp and upload the video there with the hashtag #DontGiveUp
Thank you for taking the time to do this, we look forward to hearing what you have to say!
*Vancity approached us after they heard of #VancouverIstay for assistance in promoting this program. #sponsored
